nyche marketing was communicating in very technical terms and not connecting easily with their target audience.
Torch 7 and the team was able to extract a core story from nyche and distill the technical jargon into layman terms. Then the illustrator was able to match the straightforward script to engaging animated characters.
The result is a cartoon like explainer video that explains the value proposition that nyche marketing provides to the marketplace.
Tina and her team at Torch 7 made the entire process fun and engaging. It was pretty cool to see the stick drawings of myself and then to see the full colour mockup. Then adding the voice overs to the informative script really tied everything together!
Animated Logo for nyche marketing
Motion Graphics explainer video describing the marketing strategy nyche marketing brings to every client